Great Business Ideas: User-centered innovation

Great Small Business Ideas to Start: User-centered innovation If users are encouraged to devise new products and services, innovative new products can be developed quickly in a way that is highly effective and popular. This approach has been championed with great success by the Danish government. The idea The first automated drug pumps and heart … Read more

Great Business Ideas: Web presence

Great Small Business Ideas to Start: Web presence Despite every organization being online, the fundamentals of developing an effective website and presence online are often neglected. The best websites display at least eight out of ten key attributes. The idea If your website does ten things well, it will succeed. One organization that has an … Read more

Great Business Ideas: Value innovation

Great Small Business Ideas to Start: Value innovation When firms compete, they tend to become locked in a cycle of incrementally improving a combination of costs, product, and service. Value innovators break free from the pack by staking out a new market, developing products or services for which there are no direct competitors. The idea … Read more

Great Business Ideas: Learning together

Great Small Business Ideas to Start: Learning together Responding to changes in business markets is best achieved with a willingness to learn and develop ideas as part of a group, creating an “intensive learning culture.” The idea Nokia, the world-renowned cellphone technology company, was, in the late 1980s, a nearly defunct diversified conglomerate, mostly known … Read more

Great Business Ideas: Clear strategy

Great Small Business Ideas to Start: Clear strategy Developing strategy is often over-elaborate and over-complicated. Strategy is simply about understanding where you are now, where you are heading, and how you will get there. It involves tough choices in three areas: who to target as customers, what products to offer, and how to implement the … Read more

Great Business Ideas: Innovations in day-to-day convenience

Great Small Business Ideas to Start: Innovations in day-to-day convenience Everyday life provides people with a large number of small challenges. By considering potential solutions to these challenges, it is possible to develop a new product that will be used regularly by many people. The idea Creating innovative products for day-to-day convenience combines the financial … Read more

Great Business Ideas: Keeping your product offering current

Great Small Business Ideas to Start: Keeping your product offering current Maintaining awareness of the latest market news, consumer concerns, and cutting-edge technologies will stimulate sales and build a loyal client base. The idea One of the most effective ways to keep your company current and cutting-edge is to cultivate an awareness of changing consumer … Read more

Great Business Ideas: Valuing instinct

Great Small Business Ideas to Start: Valuing instinct Personal qualities such as instinct, experience, and intuition can be used to defy market research and create a previously untapped niche in the market. The idea Market research is often hailed as the main factor that should drive decision making. However, instinct, personal experience, and intuition are … Read more

Great Business Ideas: Mass customization

Great Small Business Ideas to Start: Mass customization Large-scale information gathering and storing enables the provision of a high-quality, personalized service for each client. By adding value to your product, you can shut out competitors and ensure repeat business. The idea By applying information technology effectively, and training all of its employees to use information, … Read more

Great Business Ideas: Information orientation

Great Small Business Ideas to Start: Information orientation Given that billions of dollars are invested each year in IT software and hardware, we might expect managers to know exactly how information technology improves their organization’s results. Exactly what is the connection between the billions invested annually in IT, and improvements in productivity and performance? Information … Read more