Great Business Ideas: Redefine your audience

Great Small Business Ideas to Start: Redefine your audience Finding new audiences for your product can allow you to broaden your sales potential and escape crowded markets. The idea Do you think you know who the best people are to target with your marketing? Think again. Reconsidering who may be interested in your products opens … Read more

Great Business Ideas: Valuing instinct

Great Small Business Ideas to Start: Valuing instinct Personal qualities such as instinct, experience, and intuition can be used to defy market research and create a previously untapped niche in the market. The idea Market research is often hailed as the main factor that should drive decision making. However, instinct, personal experience, and intuition are … Read more

Great Business Ideas: Mass customization

Great Small Business Ideas to Start: Mass customization Large-scale information gathering and storing enables the provision of a high-quality, personalized service for each client. By adding value to your product, you can shut out competitors and ensure repeat business. The idea By applying information technology effectively, and training all of its employees to use information, … Read more