SCORE BIG with Multi-Sport Complex Pitch Deck Funding

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  • Issue
  • Solution
  • Market validation
  • business model
  • Competition
  • Founding team
  • Traction
  • Fundraising


Imagine a young boy who dreams of becoming a professional basketball player. He spends most of his time practicing his skills and studying the game, but he has nowhere to play with others. He lives in a small town where there is no good multi-sport complex. This meets the needs of young athletes like him. He can only perform on the streets with his friends, but that doesn’t give him the training he needs to achieve his dream.

Unfortunately, this is not an isolated case. Many young athletes living in small towns face the same problem. They have passion and talent, but they lack proper facilities and equipment to train and improve their skills. Limited access to proper sports infrastructure is not only frustrating but also affects their chances of achieving their goals.

The problem is not only relevant for young athletes but also for the masses. Access to quality sports facilities is essential for the physical and mental well-being of people of all ages. It is disheartening to see people missing out on the benefits of sports due to limited access to facilities.

The current solution for the problem is not sufficient. The majority of small towns do not have multi-sport complexes or indoor sports facilities . People have to rely on outdoor courts or travel long distances to access proper facilities. This is an inconvenience and creates a financial burden for people.

The problem exists mainly due to lack of investment in infrastructure and unavailability of land in small towns. The development of sports facilities requires a considerable initial investment and without proper use it might not be possible. Land adaptation and other factors make it difficult for entrepreneurs to invest in multi-sport complexes in small towns.

Solution / value proposition

Our Multi Sport complex is the ultimate solution for sports enthusiasts who face a variety of challenges when it comes to finding a place to practice their favorite sports. From limited space in urban areas to inconvenient hours of operation and expensive membership fees, we’ve identified the problem and found a way to solve it.

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The Multi Sport Complex is a state-of-the-art facility that offers a variety of sports venues under one roof. It’s a one-stop-shop for all your sporting needs with modern and up-to-date amenities, comfortable amenities, and flexible hours of operation to accommodate all customers.

We solve the problem of limited space by providing a large facility that can accommodate multiple sports activities at once. Our customers can enjoy basketball, tennis, badminton, volleyball and many other sports in one place without the need to travel around the city to find a suitable sports facility.

Additionally, our flexible hours of operation make it more convenient for our customers to plan their sports activities around their busy lives. They can book their sessions online or through our mobile app, and they can choose to play during the day, evening or weekends.

Our focus on customer experience sets us apart from other sports facilities. We understand that sports fans are passionate about their activities and we want to make sure they have the best possible experience. Our facility offers comfortable amenities, including a lounge area, game room, and locker rooms, all designed to make time spent at our resort enjoyable and relaxing for guests.

We are convinced that our Multi Sport complex offers the best solution on the market for sports enthusiasts looking for a practical and comfortable sports facility.

Market validation

Our market validation research indicates strong demand for multiple complex installations in the United States. According to Ibisworld, the health and fitness industry generated billion in revenue in 2019 and is expected to grow at an annualized rate of 3.7% over the next five years.

  • The total addressable market size for multi-sport venues is estimated at billion. Based on current trends, this market is expected to reach billion by 2025.
  • Our main target customers are sports enthusiasts and athletes, who are willing to pay for high quality facilities and equipment. Average revenue per customer is estimated at 0 per month.
  • Multi-complexes typically have a sales cycle of 3 months for individual memberships and 6 months for corporate memberships. These longer sales cycles allow us to build relationships with potential customers and ensure a steady stream of revenue.
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Starting a business in this market is a great opportunity, as there is a growing demand for sports facilities and a lack of high quality options in many areas. Our unique selling point is our focus on multiple sports, which sets us apart from traditional gymnasiums and monocytaporal facilities. By offering a wide range of sporting options and state-of-the-art equipment, we are able to appeal to a wide clientele.

The multi-complex market is growing, with growing interest in sports participation and an emphasis on health and wellness. According to a report by the Sports and Fitness Industry Association, participation in team sports increased 4.4% in 2019, and the number of people who exercised at least once a week peaked at 66.1. million.

Customers are willing to pay for high-quality sports facilities with state-of-the-art equipment and equipment. Our research indicates that the average customer is willing to pay up to 0 per month for a membership, which includes access to several sports and a range of amenities such as locker rooms, showers and cafeterias.

business model

Our multi-sport complex operates as a membership-based business, where users pay a monthly or annual fee to access our facilities and services. We offer a variety of products and services that generate revenue for the business:

  • Membership Fees: Our primary source of revenue is monthly and annual membership fees. We offer different levels of membership, each with its own set of benefits and prices.
  • Sports programs: We offer various sports programs, such as basketball, volleyball and soccer, which generate additional revenue through registration fees and tournament fees. Our sports programs are open to members and non-members.
  • Retail Sales: Our resort has a retail store that sells sports equipment, snacks and beverages to our members and visitors.
  • Facility Rentals: We offer rental options for our facilities, including courts and fields, for private events and team practices. These rentals generate additional revenue for our resort.
  • Partnerships: We have partnered with local businesses and organizations to provide discounts and promotions to our members, while generating revenue through sponsorship offers and advertising.
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Overall, our business model focuses on providing high quality sports facilities and services to our members while generating revenue through multiple sources. Our goal is to create a sustainable and profitable business that benefits both our business and our customers.


As we enter the multi-sport resort market, we recognize our competition in several established companies that offer similar facilities and services. Our main competitors are:

  • 24-Hour Fitness: A nationwide chain of fitness centers that offer a variety of sports facilities, including swimming pools, basketball courts, and group fitness classes. They have an established brand and a wide selection of services, but they don’t specialize in multi-sport resorts and they have limited availability of some sports facilities.
  • LA Fitness: A well-known gym chain that offers sports facilities similar to 24-hour fitness, but with a more limited geographic presence. They also don’t specialize in multi-sport complexes.
  • YMCA: A non-profit organization that provides a wide range of community services, including sports facilities. However, they focus primarily on family activities and may not offer the same extensive sports facilities as our multi-sport complex.
  • Local Leisure Centres: Various local leisure centers offer similar sporting facilities and activities, but are generally smaller and may not offer the same level of quality in terms of equipment and amenities.

We recognize that there may be other competitors in the market that offer similar services. However, we are confident in our unique approach that differentiates us from our competitors. What sets us apart is:

  • Multi-sport focus: Although our competitors offer a variety of sports facilities, we specialize in providing a top-level multi-sport complex with ample space for a wide range of sports and fitness activities.
  • State-of-the-art facilities: We pride ourselves on providing top-of-the-line equipment and fittings, which sets us apart from local leisure centers and some of our less equipped competitors.
  • State-of-the-art technology: Our facility offers the latest technologies designed to enhance the sports and fitness experience, including virtual sports training and digital performance tracking.
  • Flexible Membership Options: We offer customizable membership options that appeal to a wide range of customers, including families, individuals, and elite athletes.
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We have identified that our direct competitors are mainly stealing from our customers by offering a similar experience at a lower price or by lacking in quality of facilities and amenities. However, our competitive advantages address these issues and make us the clear choice for customers who value a complex, high-level multi-sport experience.

Founding team

Why choose our team?

Our founding team is made up of people with extensive experience in the sports industry, business development and marketing. Collectively, we have a proven track record of launching and scaling up highly successful sports ventures. We have a deep understanding of the Multi-Sport Complex industry and possess the skills to make this business a huge success.

Our goal

We have a shared passion for sport and a strong desire to empower individuals to lead active and healthy lifestyles. Our mission is to create a multisport complex that offers exceptional facilities and services for athletes and sports enthusiasts of all levels. Through our resort, we aim to inspire more people to engage in sporting activities and reap the rewards of leading an active lifestyle.


Our team has a wide range of skills essential to the success of this business. From business development to marketing and sales, we have the skills to take this business to new heights. However, we recognize the importance of being open to learning and seeking expert input in areas where we may lack expertise.

Are we the right people for the challenge?

Yes. We are confident in our abilities to create and manage a successful multisport complex. Our past experience, relevant skills and passion for the sport make us the ideal team to capitalize on this opportunity . We are committed to delivering exceptional value to our customers and stakeholders and to making meaningful contributions to the sports industry.

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Key team members

  • John Smith – CEO – has over ten years of experience in sports management and operations. Previously founded and scaled a successful multisport complex.
  • Jane Brown – CFO – brings fifteen years of accounting and finance experience, including extensive experience managing complex finances for sports businesses.
  • Tom Green – Director of Marketing – brings five years of sports marketing experience and has successfully led the development and implementation of marketing strategies for various sports businesses.
  • Sarah Lee – Director of Operations – has over ten years of experience in sports management and logistics. Demonstrated expertise in operations management for multi-sport complexes.


The traction that our multi-sport complex business has gained over the past few months has been significant. We are proud to share the following steps with you:

  • Financials: Our revenues increased 50% Q1 to Q1, showing significant profitability potential. We kept our expenses low while maintaining high levels of customer satisfaction.
  • Customer Acquisition: We exceeded our planned customer acquisition target by 20% . This growth was primarily driven by word of mouth referrals from satisfied customers.
  • Retention: Our customer retention rate is at 80% , which is significantly higher than industry averages. This solidifies our position as the premier multi-sport resort in the region.
  • Partnerships: We have partnered with local sports teams and organizations, which has increased our visibility in the community and driven additional revenue through group bookings and team outings.
  • Customer Satisfaction: Our customer satisfaction rating is at an all-time high , with 95% of customers rating their experience as “very satisfied” or “extremely satisfied”.

These milestones indicate that our business is exceeding expectations and on track to realize its full potential. We have identified the main growth drivers and are actively working to optimize them. We are confident that we can achieve our ambitious goals with the right investors on board.


For our Multi Sport complex, we are currently seeking seed funding of million to accelerate our product development and release a beta version. The investment will help us achieve the following milestones and scale our operations:

  • Development : We will allocate 40% of the funds to finalize the development of the Multi Sports app which will allow players to book fields and fitness areas, find out about upcoming tournaments and track their training progress. The app is an integral part of our business model and will help us attract and engage more customers.
  • Marketing and Branding : With 30% of funds, we will grow our customer base by promoting Multi Sport Complex to our target audience through various digital channels and sponsoring local sporting events. By reaching our target audience and creating brand recognition, we believe we can successfully compete with established sports venues and attract a loyal clientele.
  • Staff : In order to launch our beta and scale our operations, we need to hire additional staff, specifically a project manager, social media manager and sales manager. We will allocate 30% of the funds to pay the salaries of these employees and other operational expenses.
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With the million seed funding, we aim to achieve the following milestones:

  • Complete Multi Sports app development, beta testing and release.
  • Sign exclusive partnerships with 3-4 local sports teams to bring them to our campus and increase the number of visitors.
  • Launch our beta version and acquire 500 registered users in the first three months.
  • Generate an additional million in revenue in the first year of operation with an expected 3X ROI in three years.

These milestones are key to our future success, and we are confident that with seed funding, we can achieve these goals and build a profitable, long-term business.

SCORE BIG with Multi-Sport Complex Pitch Deck Funding

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