Marketplace Pitch Deck: Get Funded for Your Products and Products

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  • Issue
  • Solution
  • Market validation
  • business model
  • Competition
  • Founding team
  • Traction
  • Fundraising


The commodity and product marketplace faces an existing problem with the current e-commerce trend of having multiple locations to purchase products based on varying price and quality. This leads to significant downside for buyers with misinformation, scattered and confusing quality, and higher prices .

To illustrate, consider Ellen, who is looking to buy a swimming pool online. Ellen goes through various market sites, reading numerous product reviews, in hopes of finding the perfect pool. After researching for hours, she finally finds the pool she wants at a reasonable price. However, to her shock, the product does not match her image online, and she ends up frustrated and disappointed, with no other option but to process the product she received.

This is the problem that the commodity and product market seeks to solve.

What is the relevance of the problem?

This problem arises due to the growing trend of online shopping, which has caused a significant impact on the lives of millions of people around the world because almost everything you need can be ordered online. It is essential to ensure that customer satisfaction increases by providing convenience, reliability and quality at reasonable prices , making the e-commerce process seamless and exciting.

What is the current solution for the problem?

The current solution for consumers is to read a dozen reviews from various e-commerce sites, hoping that they can make an informed decision about their purchases. Although he spends a lot of time reading reviews, they often end up with products that are not what they expected. Hence, they stop believing the e-commerce system and feel exhausted from receiving distorted products.

Why does the problem exist?

The vast amount of information scattered across various websites has led customers down a rabbit hole of misinformation. Lack of confidence in the quality and representation of a product, through online shopping, is also hampering the growth of the e-commerce industry. Also, pricing on different websites, for a specific product, confuses and leads customers down the wrong decision-making path.

Solution / value proposition

Our product and product marketplace offers a complete solution to the problem of consumers who would have to browse multiple online marketplaces to find the products they need. With the Products and Products Marketplace, customers can access a wide range of high-quality products from different vendors in one place.

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Our platform is designed to make online shopping easier for our customers by providing a seamless user experience, intuitive search and filter functions, and a range of payment options.

We are constantly innovating our platform and adding new features to meet the needs of our customers. Recently, we introduced a social media sharing feature that allows customers to share their favorite products on social media and earn rewards for each referral.

Our marketplace is not only about providing easy access to products, but also about creating an amazing customer experience. We work closely with our suppliers to ensure that all products are of the highest quality and customer service is a priority.

When customers use our marketplace, they will feel excited about the wide variety of products available to them and how easy our platform is to use. They’ll be impressed with our attention to product quality and customer service, and feel confident in their purchases knowing they’re backed by our satisfaction guarantee.

Our solution is not only good, it’s amazing. By offering a complete solution to customers and constantly innovating our platform, we are confident that our marketplace of goods and products will become the go-to destination for online shoppers.

Market validation

Our market validation showed that the products and products market industry is currently valued at over trillion globally, with an expected growth rate of 9% per year over the next five years (Source: ibisworld). This large and growing market offers great potential for our company to capture a significant share.

Our market addressed specifically includes consumers and businesses who are looking for a convenient and reliable way to buy and sell goods and products online. Our research has shown that the average revenue per customer in this market is around ,500 per year, with sales cycles ranging from one-time impulse purchases to long-term recurring business relationships .

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Starting a business in this market is a great idea due to the significant growth opportunities and growing demand from online marketplaces. Additionally, traditional brick-and-mortar retail stores are becoming less popular as consumers increasingly turn to e-commerce platforms for their shopping needs. Our Product and Product Marketplace offers a unique and innovative solution to this growing consumer trend, providing a seamless and efficient experience for buyers and sellers.

The market is definitely growing, as evidenced by the growing number of consumers and businesses moving their buying and selling activities online. In fact, our research has shown that online retail sales are expected to reach over trillion globally by 2023, creating a huge growth opportunity for our products and products market (Source: Statista).

Our market research also revealed that customers are willing to pay a premium for the convenience and efficiency provided by the online marketplace experience. With our competitive pricing strategy and commitment to providing exceptional customer service, we are confident that our business can capture a significant market share and generate substantial revenue.

  • Total addressable market size: over trillion worldwide
  • Expected growth rate: 9% per year over the next five years
  • Average revenue per client: around ,500 per year
  • Sales cycles: ranging from one-time purchases to long-term recurring business relationships
  • Online retail sales are expected to reach over trillion globally by 2023
  • Customers willing to pay the premium for the convenience and efficiency provided by the online marketplace experience

business model

Our product and product marketplace generates revenue through various streams. We facilitate transactions between buyers and sellers, taking a small commission on each sale. Additionally, we offer a premium subscription service for sellers, providing them with additional marketing tools and analytics to help them increase their sales.

Our commission charges are a percentage of the selling price, usually around 5%, which is industry standard. We expect our total revenue in the first year to be million, with 20% annual growth in subsequent years.

We have a diverse range of products available on our platform, giving buyers a wide selection of merchandise to choose from. Our revenues are generated from various product categories including apparel, electronics, beauty, home and garden.

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Additionally, we plan to expand our revenue streams by introducing additional services, such as advertising and logistics management. Advertisers will be able to purchase advertising space on our platform, increasing their exposure to potential customers. Additionally, we plan to offer logistics services to sellers, streamline the shipping process and increase customer satisfaction.

In conclusion, our business model is designed to generate revenue through a variety of streams, allowing us to fund our growth and continued expansion. Join us to revolutionize the online marketplace industry!


Our market for goods and products faces several competitors, both offline and online. Some of our main competitors include:

  • Amazon: Amazon is a dominant player in the e-commerce industry, with a wide range of products and services. They offer fast shipping and a huge selection of items at competitive prices, but their crowded marketplace makes it hard for smaller sellers to stand out.
  • eBay: eBay is another well-established e-commerce platform that focuses on auctions and used items. They offer a unique selling experience but are known for high fees and a somewhat cluttered website design.
  • Etsy: Etsy is a popular marketplace for handmade and vintage items. Their site has a specific niche audience, but their fees and limited product selection may be a deterrent to some sellers and buyers.

Despite these well-known competitors, our market for goods and products stands out in several ways.

  • Curated Selection: Our platform focuses on high-quality, unique products from sellers that align with our brand values. We curate our selection carefully to ensure our customers have access to top-notch items.
  • Community Engagement: We prioritize building a strong community of buyers and sellers, allowing for a more personalized approach to buying and selling. Our platform encourages personalization and conversation between buyers and sellers.
  • Low Fees: We offer competitive fees to sellers, ensuring that more profits go straight there, rather than being lost in transaction costs.

We believe our unique selling propositions will set us apart from established players in the industry, and we see ourselves as a challenger to these giants. We believe our focus on curated selection, community engagement and low fees will resonate with our target market and provide a needed alternative to the current e-commerce landscape.

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While we know our competitors may try to replicate some of our unique features, we will continue to prioritize innovation and adaptability to stay ahead of the game. We aim to be a reliable and innovative platform that can outperform our competitors on all fronts.

Founding team

At Goods & Products Marketplace, we have a diverse and experienced team with a solid track record of success in the e-commerce industry. Our team is made up of four individuals who bring a unique set of skills and expertise to the table.

Co-founder and CEO, John Smith

John is a serial entrepreneur with over ten years of experience in the e-commerce industry. He successfully launched and grew several online businesses, including a popular clothing brand that generated over million in revenue in its first year. John holds a bachelor’s degree in business administration from the University of California, Los Angeles.

Co-founder and CTO, Jane Doe

Jane is an experienced software engineer with over eight years of experience building e-commerce platforms. She’s worked for several high-growth startups, including a popular beauty subscription service that was acquired for 0 million. Jane holds a bachelor’s degree in computer science from Stanford University.

Co-founder and COO, David Lee

David is a seasoned operations and logistics expert with over five years of experience managing supply chains for e-commerce businesses. He has worked for several major retailers, including Amazon and Walmart, and played a key role in optimizing their fulfillment operations. David holds a bachelor’s degree in operations management from the University of Texas, Austin.

Co-Founder and Chief Marketing Officer, Sarah Brown

Sarah is a marketing and branding expert with over six years of experience in the e-commerce industry. She has worked for several consumer brands, including a popular subscription-based snack service that was acquired for million. Sarah holds a bachelor’s degree in marketing from the University of Illinois, Urbana-Champaign.

Together, our team has the expertise and skills to drive market success for goods and products. We are passionate about revolutionizing the e-commerce industry and are committed to providing the best possible experience for our customers.

  • Why choose your team? Our team brings unique skills and expertise to the table, with a strong track record of success in the e-commerce industry.
  • What is your goal? Our goal is to revolutionize the e-commerce industry by providing the best possible experience to our customers.
  • Are there any missing skills? No, our team is well balanced and brings all the necessary skills to the table.
  • Are you the right people for the challenge? Yes, our team is committed to driving product and product market success and has the experience and skills to overcome any challenges that may arise.
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The commodity and product market has seen notable progress over the past year. Since launching in January 2020, our user base has grown at a steady rate, averaging a month-to-month increase of 20%. As of December 2020, we have over 50,000 registered users who have created over 5,000 ads on our platform.

One of our main growth drivers has been our efforts to optimize the user experience. Over the past year, we’ve added several new features and functionality to the platform, including a streamlined search function, improved seller verification processes, and improved payment systems. These efforts resulted in a significant decrease in our bounce rate and an increase in on-site engagement.

We have also managed to improve the quality of our market. Our efforts to ensure listings are accurate and reflect high quality products have resulted in fewer reported issues and increased positive customer reviews. As of December 2020, over 95% of our transactions have been positively reviewed by customers, with an average rating of 4.5 out of 5.

In addition to our user base and quality growth, we have also made progress in our revenue generation. Our gross merchandise volume (GMV) has increased by an impressive 50% over the past year, and our net revenues have increased by over 70%. These metrics demonstrate that our business model is efficient and scalable, and that we are on track to achieve profitability in the near future.

As we continue to expand our services and reach New Geographic Markets , we expect to see even greater growth in the coming year. We are confident that our marketplace has the potential to become a leader in the e-commerce industry, and we are excited to continue to build on our traction to make this vision a reality.

Fund raising

At Goods & Products Marketplace, we are looking to raise million in seed funding to complete our product development and release a beta to the marketplace. We have identified a gap in the current market for a platform that offers a full range of high-quality products from a variety of trusted sources, and we are confident in our team’s ability to fill this gap.

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Funds from this round will be used to accelerate our growth and expand our reach, with a focus on:

  • Product Development: A significant portion of the funds will be allocated for carrying out the development of our platform and for it to provide a smooth user experience. This includes building our backend infrastructure, developing a robust search algorithm, and creating an intuitive user interface.
  • Marketing and User Acquisition: We plan to invest heavily in marketing and user acquisition to grow our user base and drive traffic to our platform. This will include targeted digital advertising, PR outreach and influencer marketing campaigns to increase our visibility and reach.
  • New Employees: We plan to significantly expand our team to support our growth and ensure we can achieve our goals. We will seek to hire engineers, designers and marketing professionals as well as a dedicated team to manage our relationships with our suppliers.

With these funds, we aim to achieve a number of key milestones, including:

  • Launch our platform beta in the next 6 months
  • Reach 10,000 registered users in the first year of operation
  • Grow our supplier network to over 500 by the end of year 2
  • Expand into 3 new markets in the first 3 years of operation

We are excited for the opportunity to bring our vision to life and believe that with the support of investors, we can create a game-changing platform that revolutionizes the way people buy high-quality products online. .

Marketplace Pitch Deck: Get Funded for Your Products and Products

Pitch Deck Template that gets you funded!

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