How to craft an irresistible pitch for a hotel for funding

  • Home
  • Issue
  • Solution
  • Market validation
  • business model
  • Competition
  • Founding team
  • Traction
  • Fundraising


Traveling can be a life-changing experience that broadens your horizons and lets you experience different cultures. However, the impact of traditional hotels on the environment has become an issue of concern. The hospitality industry is responsible for a significant amount of greenhouse emissions and waste generation, contributing to global warming and ecological damage. We need a new way to enjoy hotel comfort without harming our planet.

Mary is an enthusiastic traveler who explores new countries to experience different cultures and landscapes. Last year, she took a trip across the United States and Europe, visiting famous landmarks and meeting new people. During her trip, she stayed in various hotels with modern amenities and eye-catching designs. However, as she became more environmentally conscious, she couldn’t help but notice the negative impact the hospitality industry has on our planet.

During a stay at a luxury hotel in the city, Mary noticed staff using disposable shampoo and soap containers, contributing to plastic waste pollution in our oceans. She also became aware of the energy waste of high-tech bathtubs, shower heads and air conditioning systems, which emitted a significant amount of carbon dioxide. These little things left her feeling uneasy and wanting a change.

  • Plastic waste from disposable containers
  • High-energy waste from luxury equipment

The current solution for this problem is limited. While some hotels have attempted to become more eco-friendly by pushing for reduced waste and carbon emissions, the majority of the industry has not made changes due to cost concerns. Instead, eco-conscious travelers are left with few options in their search for a hotel that offers eco-friendly amenities without compromising comfort and luxury.

The problem exists because of the hospitality industry’s lack of focus on environmental sustainability. Traditional hotels focus on providing luxurious accommodations and amenities to attract travelers, while neglecting environmental impacts.

  • Lack of focus on environmental sustainability
  • Traditional hotels appreciate luxurious amenities on environmental impact

This is a problem everyone can relate to, and we want to solve this problem by creating a new concept: an eco-friendly hotel that uses sustainable materials, reduces energy waste and offers eco-conscious amenities. -awareness. Our goal is to provide a luxurious experience while reducing the negative impact on our planet.

Solution / value proposition

Our Eco Hotel solves the problem of travelers looking for accommodation that is both comfortable and environmentally friendly. Our hotel offers an eco-conscious experience without compromising on luxury and comfort, allowing guests to enjoy their stay while minimizing their environmental impact.

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Our innovative approach to sustainability ranges from our use of renewable energy sources, such as solar panels and wind turbines, to our incorporation of environmentally friendly building materials throughout the hotel. This ensures that our guests have a luxurious and comfortable stay while reducing their carbon footprint.

In addition, we offer a range of durable equipment and services. Our guests can enjoy locally sourced and organic meals in our restaurant, which works closely with nearby farms and ethical suppliers. We also offer sustainable transport options, including bike rentals and electric vehicle charging stations, to encourage our guests to explore the region in an environmentally friendly way.

With our eco-conscious approach to hospitality, guests will feel proud to contribute to a sustainable future. Our hotel offers a complete, one-stop solution for travelers looking for a place to stay eco-friendly without sacrificing service or comfort.

To develop our solution, we conducted extensive research on environmentally friendly building materials, renewable energy sources and sustainable equipment. We have also consulted with leading organizations in the sustainability industry to ensure we meet the highest environmental standards.

We believe that our solution is not only innovative but also essential in the current climate. By providing a luxurious yet eco-friendly experience, our hotel satisfies the growing demand for sustainable tourism, contributing to a better future for our guests and the planet.

Market validation

The market validation for Eco Hotel is based on the growing demand for sustainable accommodation in the tourism industry. Our research has shown that customers are looking for environmentally conscious options when it comes to their travel accommodation. This market trend is expected to continue in the future, creating a vast total addressable market size for Eco Hotel.

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Details of our addressed market include growing demand for green tourism and sustainable travel practices. Consumers are increasingly aware of their environmental impact and are looking for homes that align with their values. Revenue per guest in the sustainable tourism industry is also higher compared to traditional accommodation, providing a potentially lucrative market for Eco Hotel.

Starting a business in this market is a good idea as there is a growing awareness and demand for sustainable practices across all industries. As a company that prioritizes environmental responsibility, Eco Hotel is well positioned to serve the needs of eco-conscious consumers who are willing to pay a premium for sustainable accommodation.

The sustainable tourism industry is growing, with an estimated annual growth rate of 10.6% between 2021-2026. This growth can be attributed to a variety of factors, including increased consumer awareness and support from government initiatives. By entering the market now, Eco Hotel can take advantage of this trend and establish a strong foothold in the industry.

Guests are willing to pay a premium for sustainable accommodations, with industry research showing they are willing to spend an average of 8 per night on eco-friendly hotels. This presents a significant revenue opportunity for Eco Hotel, which will provide a unique and high quality sustainable travel experience.

business model

Our business model at Eco Hotel is based on sustainable and eco-friendly practices that are in line with our brand values. We aim to provide customers with a unique and environmentally conscious experience, while generating revenue across multiple channels.

Sources of income

  • Accommodation: Our main source of income is through room reservations. We offer different types of rooms and suites that meet different guest needs and budgets.
  • Food and drink: We have an on-site restaurant that serves delicious and healthy meals made with organic and locally sourced ingredients. Customers can choose from a selection of vegetarian, vegan and meat options.
  • Events and Conferences: We have several conference rooms and event spaces available for hire. We offer custom event packages that include catering, AV equipment, and other services as needed.
  • Merchandise: We have an in-house gift shop that sells eco-friendly products such as reusable water bottles, bamboo toothbrushes, and organic skincare items. This serves as a secondary source of income.
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Revenue projection

Our projected revenue for the first year is 0,000, with a growth rate of 12% per year over the next five years. This is based on our occupancy rate, room rates, food and beverage sales, and projection of our other sources of revenue mentioned above.

Our growth strategy includes expanding our brand awareness through marketing campaigns, collaborations with other eco-friendly companies and investing in technology for seamless seamless experiences.

We have a strong commitment to sustainability and friendliness, which sets us apart from other hotels. Our revenue streams reflect our values and our dedication to providing a unique and mindful experience to our customers.


As an eco-friendly hotel, our main competitors are other hotels that promote sustainable practices, such as energy conservation, waste reduction and organic food. Green Hotel Association and Ecohotels are the two main players in the market, but there are also smaller hotels trying to differentiate themselves by adopting green policies.

What separates us from our competitors is our approach to sustainability. While some hotels only focus on reducing their ecological footprint, we go further and strive to improve the well-being of our guests through inspired design, organic food and wellness activities. of nature. Our biophilic interior design and outdoor yoga classes set us apart from the competition and provide a unique value proposition for health-conscious and environmentally sensitive travelers.

Our hotel is also a pioneer in the use of renewable energy systems , such as solar panels and geothermal heating, which allows us to be self-sufficient and reduce our dependence on the grid. We also partner with local farmers and suppliers to source organic and seasonal ingredients for our restaurant, creating a farm-to-table experience that is hard to replicate.

Additionally, our strong commitment to customer experience and personalized services ensures that our customers feel at home and cared for. We invest in cutting-edge technologies, such as smart thermostats and lighting systems, to create a seamless and eco-friendly stay experience for our guests. Our Green Concierge is always on hand to provide advice and recommendations for sustainable activities and events in the area, making us a hub for ecotourism.

  • Green Hotel Association: Focuses on eco-friendly practices, such as low-flow toilets and LED lighting, but emphasizes wellness and personalized service.
  • Ecohotels: Offer similar amenities and experiences, but may be inaccessible to budget-conscious travelers or lack the same level of attention to service.
  • Larger chain hotels: May try to incorporate sustainable practices, but often lack the same authenticity and commitment to sustainability that our hotel embodies. They can also attract customers based on their established brand recognition.
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Overall, our unique combination of green practices, wellness experiences and personalized services sets us apart from our competition and positions us as a leader in sustainability and guest satisfaction in the hospitality industry.

Founding team

Our Eco Hotel founding team is a group of passionate and experienced individuals who are determined to make this venture a huge success. We have a diverse set of skills and expertise that will help develop and operate a successful hotel.

John Doe , our CEO, holds a degree in hospitality management from a prestigious university and has over a decade of experience in the hospitality industry. He has managed several hotels and resorts, and his expertise in business development and marketing will be invaluable in attracting customers and promoting our hotel.

Jane Smith , our Chief Financial Officer, is a seasoned financial expert with over 15 years of experience managing the finances of businesses in various industries. She has a proven track record of fundraising and managing budgets, ensuring our hotel runs efficiently and profitably.

Mark Thompson , our COO, has extensive experience in hotel operations and is skilled in managing people, guest experience and building maintenance. Her past work experiences in luxury hotels emphasize her abilities to provide excellent customer service to our clients.

Anna Rodriguez , our CMO, has a degree in marketing and has worked with several prestigious hotels and resorts to develop comprehensive marketing strategies. His experience and expertise in developing creative marketing campaigns will be essential in attracting visitors to our hotel.

Peter Lee , our CIO, is a technology expert and brings with him extensive experience developing systems and software for multiple industries. His skill will be helpful in ensuring that our hotel runs smoothly and efficiently using modern technology.

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Together, we have a shared passion for providing exceptional service to our customers while maintaining sustainable practices. Our primary goal is to establish the Eco Hotel as a premier destination, serving as an example of innovative hospitality with a focus on sustainability.

Although we have diverse skills and backgrounds, we are always open to learning and seeking professional development opportunities to fill any skills gaps that may arise. We firmly believe that our team is the right fit for the challenge, and we are committed to bringing the Eco Hotel to a successful conclusion.


At Eco Hotel, we are making significant progress towards achieving our business goals. We focus on sustainable tourism with clients, and have seen steady growth in the number of guests visiting our properties. Our traction metrics show we’re on the right path to success, and we’re excited to share our progress with you.

  • Occupancy rate: Our hotels have maintained an average occupancy rate of 75% over the past six months. This is a significant improvement from our initial launch period, where we struggled to maintain 50% occupancy. Our focus on improving our marketing and SEO efforts has paid off in driving more bookings to our properties.
  • Website Traffic: Our website has seen a 300% increase in traffic over the last year, with a particular spike in the last six months. We attribute this success to our social media advertising campaigns and content marketing strategy, which has helped us reach a wider audience and educate them about sustainable tourism.
  • Guest Reviews: Our properties have received overwhelmingly positive reviews from guests, with an average rating of 4.5 stars on popular travel review websites. Customers have praised our eco-friendly amenities and our commitment to sustainability, which has helped us build a loyal customer base.
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Our traction metrics demonstrate that now is the perfect time for investors to join us in shaping the future of sustainable tourism. With our growing customer base and positive reviews, we are confident that we have achieved product market fit and are poised for rapid growth in the years to come. We are committed to continuing our focus on sustainability and delivering exceptional experiences, and we believe our traction to date proves that we deliver.

Fund raising

We are looking for funding to make our Eco Hotel concept a reality. Our project has already garnered significant attention and we are looking to raise million in seed funding. Our hotel will be a game changer in the hospitality industry, blending luxury accommodations with eco-friendly sustainability practices to create a truly unique experience.

  • How much money is needed?

We are seeking to raise million in seed funding to cover construction costs, hiring staff, and operations for the first year.

  • What is the money spent?

The funds will be used primarily for construction costs. This includes purchasing sustainable building materials, installing energy-efficient systems, and hiring architects, engineers, and construction workers. In addition, funds will be used for marketing and branding, staff hiring and training, and administrative costs.

  • What will be achieved with the money?

With seed funding, we will complete construction of the Eco Hotel and begin operations in our first year. We will also establish a strong brand presence in the hospitality industry through targeted marketing and awareness initiatives. Our planned milestones include welcoming at least 500 guests per month in our first year of operation and achieving full occupancy capacity by year three. We will also implement ongoing sustainability practices to reduce our environmental impact and increase our position as a green leader in the hospitality industry.

How to craft an irresistible pitch for a hotel for funding

Pitch Deck Template that gets you funded!

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