Winning Funding: Winning Investors Over with a Walking Pitch

Issue

Music is a universal language that brings people together and evokes emotions, but the process of buying, selling and renting musical instruments, sheet music and accessories has been a frustrating experience for music lovers and professionals alike. .

First, traditional music stores are limited by physical location, which means those who live in rural areas or small towns may not have access to a full selection of products. This is especially problematic for professionals who need specific instruments or equipment for a gig or recording session.

Second, prices for musical instruments and accessories in physical stores are often exorbitant due to high overhead costs, such as rent and salaries. This makes it difficult for beginners or young music students who may not have the financial means to purchase desired products or upgrade to a better instrument.

Third, there is no centralized and reliable online platform for purchasing musical instruments, sheet music and accessories. This led to fragmentation in the market, with various music retailers offering only a limited selection of products. Additionally, it makes the buying experience more difficult for both buyers and sellers as there is no standardized pricing or quality guarantees.

Overall, the lack of a comprehensive and accessible online marketplace for the music industry has left many frustrated and limited in their music-related endeavors.

What is the relevance of the problem?

The musical instrument market is a major industry that is expected to reach billion by 2024. Additionally, the Covid-19 pandemic has forced many people to stay home and explore new hobbies, including including music. As a result, the demand for accessible and comprehensive online marketplaces for musical instruments and accessories has never been higher.

What is the current solution for the problem?

The current solution for purchasing musical instruments and accessories is traditional brick-and-mortar stores, which, as mentioned earlier, are limited by physical location and high overhead. Also, the increase in e-commerce has led to the establishment of various online musical instrument marketplaces. However, these marketplaces lack comprehensive product selection and standardized pricing and quality guarantees.

Why does the problem exist?

The problem of the lack of a centralized and reliable online platform to buy musical instruments and accessories exists because of the large investment required to create and maintain such a platform. Moreover, the fragmentation of the musical instrument market and the lack of standardization of price and quality guarantees make it difficult to create a comprehensive online market. However, with advancements in technology and the convenience of online shopping, there is a growing demand for a centralized and reliable platform for music lovers and professionals.

• Lack of comprehensive product selection in physical stores limits individuals in rural areas or small towns.
• The high overhead costs of brick-and-mortar stores lead to exorbitantly priced products and equipment.
• The lack of standardization of price and quality guarantees makes it difficult to create a comprehensive online market.

Accordingly, Music Marketplace aims to solve this problem by providing a centralized and reliable online platform to buy, sell and rent musical instruments, sheet music and accessories.

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Solution / value proposition

The Music Marketplace is the solution to the lack of a centralized and reliable online platform to buy, sell and rent musical instruments, sheet music and accessories. Our platform provides a user-friendly online marketplace that connects buyers and sellers, trading prices and providing professional services to ensure the quality and condition of purchased instruments.

We’ve created a one-stop-shop for all music-related needs, solving the problem of limited options and high costs associated with traditional music stores. With Music Marketplace, customers can browse a huge selection of high-quality music products at competitive prices.

Unique features of our platform include:

• A full range of musical instruments, sheet music and accessories available to buy or rent
• User-friendly interface that makes it easy to browse and find products
• Professional services that guarantee the quality and condition of all instruments purchased
• A messaging system that connects buyers and sellers for negotiations
• Secure payment options that protect all transactions

Our solution is so good that once a customer has used it, they won’t return to traditional music stores. We have made it easy and accessible for all music lovers and professionals to find what they need and at the best price.

With Music Marketplace, customers will feel excited to try new products without breaking the bank. They will be able to find everything they need to develop their musical skills and develop their passion for music.

The features and user experience of our platform are suitable for everyone, from beginners to professional musicians.

Finally, we embarked on a journey to solve this problem after experiencing the frustration that comes with traditional music stores. Our team consists of experienced professionals in the music, technology and business industries with a passion for revolutionizing the way people access and purchase music products.

Market validation

The validation of the music market in the market is based on the growing growing demand for accessible and comprehensive online marketplaces coupled with the expected size and growth of the musical instruments market. According to a report by Zion Market Research, the global musical instruments market is expected to reach billion by 2024, growing at a CAGR of 3.2% from 2018 to 2024.

Additionally, the music market caters to a specific niche within the musical instrument market, which is currently underserved. The lack of a centralized and reliable online platform to buy, sell and rent musical instruments, sheet music and accessories leaves music lovers and professionals frustrated with the limited options and high costs associated with music stores. traditional. With Music Marketplace, users can browse and purchase a wide variety of instruments and accessories online, with the added convenience of professional services such as instrument maintenance and repair.

The market trend towards online shopping and virtual marketplaces has been further accelerated by the current Covid-19 pandemic, with individuals increasingly into new hobbies and home-based activities. According to a report by Deloitte, the pandemic has accelerated the transition to e-commerce, with the percentage of online purchases increasing significantly across all age groups. As a result, the demand for music services in the music market has never been higher.

Music Marketplace’s target customers include music lovers, professional musicians, and educational institutions such as music schools and conservatories. Revenue per customer will vary depending on the amount and frequency of purchases, but the low music marketplace overhead costs associated with an online marketplace will allow for increased profitability compared to traditional brick-and-mortar stores.

The market for musical instruments has traditionally been fragmented, with limited dominant players. However, the music market has the potential to become a leader in this industry by providing a one stop shop for all music related needs. By offering a complete solution for buying, selling and renting musical instruments, sheet music and accessories, the music market can attract a wider audience and increase its total addressable market size.

• The Tam for Music Marketplace can be broken down as follows:
• Global Musical Instrument Market: Billion by 2024
• Music Lovers, Professional Musicians and Educational Institutions: Niche Market in the Global Musical Instrument Market

All in all, it is a good idea to start a business in the musical instruments market, especially the music market, due to the expected market size and growth, underserved niche market and the transition to e-commerce accelerated by the pandemic. With the help of the strong founding team and the growing market trend, Market Music has the potential to revolutionize the industry by meeting the needs of a wider audience. Customers are willing to pay a premium for professional services, which can further increase music revenue streams and profitability of Music Marketplace.

business model

The Outpatient Business Model is designed to generate revenue by offering a subscription-based service to customers seeking to improve their health and well-being. Our service allows users to access virtual consultations with licensed healthcare professionals, receive individualized treatment plans, and track their progress using a proprietary mobile app.

To generate revenue, we will offer multiple subscription levels to users ranging from basic plans to premium plans with different services and features. Basic plans will include virtual consultations, while the premium version will offer additional services such as personalized treatment plans and access to our community of online healthcare professionals.

Revenue will be generated on a monthly basis through recurring subscription fees. Our pricing strategy is designed to be competitive in the market while providing high quality, personalized healthcare services.

Based on market analysis, we expect to generate significant revenue in the first year of operation. By the end of the first year, we expect to have around 5,000 subscribers. With an average monthly subscription fee of per user, we expect to generate .5 million in revenue.

Our main revenue-generating product offerings are virtual consultations, personalized treatment plans, and access to our online community. We also plan to offer additional services such as telemedicine and online prescription services in the future.

Our low overhead, due to the virtual nature of our services, will allow us to enjoy higher profitability compared to brick-and-mortar healthcare facilities. Additionally, our scalability will only be limited by our ability to market our services to potential customers.

Competition

In the musical instrument market, competition is fragmented with no dominant online marketplace offering a fully comprehensive solution. However, there are notable competitors in the industry including:

• Guitar Center : One of the largest musical instrument retailers in the United States, with an online and brick-and-mortar presence. Guitar Center offers a wide range of instruments and related accessories, but their prices may be higher than other stores.
• Musicians Friend : An online musical instrument store that offers a wide range of instruments and equipment. Friend’s musicians, product selection, and prices are competitive, but lacking in the professional services department.
• Reverb : An online marketplace for buying and selling musical instruments and equipment, which was acquired by Etsy in 2019. Reverb has a large user base and offers a wide range of instruments, but their seller verification process can take time.

Although these competitors provide different solutions to the same problem, Music Marketplace differentiates itself by providing a one-stop-shop for all music-related needs. We aim to be a centralized and reliable online platform for buying, selling and renting musical instruments, sheet music and accessories, with professional services to ensure the quality and condition of purchased instruments.

Our competitive advantage lies in our USPs:

• User-friendly platform: Our user-friendly platform allows music lovers and professionals to buy, sell and rent instruments and accessories, negotiate prices and access professional services in one place.
• Comprehensive Services: We offer comprehensive professional services to ensure users are satisfied with their purchases, including instrument health checks, instrument repairs, and rentals.
• Low Overhead Cost: As an online marketplace, we have lower overhead compared to traditional brick and mortar stores. This allows us to offer competitive prices and increase our profitability.

Our target audience is music lovers and professionals who are looking for a reliable and complete solution to their music-related needs. We believe that by providing the best user experience and professional services, we can capture a significant share of the musical instrument market. We are also keeping an eye out for emerging competitors and new entrants that may enter the market in the future.

Founding team

The Music Marketplace team is made up of experienced professionals in the music, technology and business industries, with a passion for revolutionizing the way people access and purchase music products.

John Smith, CEO

• Master in Business Administration
• 10 years of experience in e-commerce and online marketplaces
• Goat-shape of successful start-ups growing and getting venture capital funding

Mary Johnson, CTO

• Bachelor in Computer Science
• 15 years of experience in software development and engineering
• Expertise in building scalable and secure online platforms

David Lee, Music Advisor

• 25 years of experience as a professional musician and music teacher
• Expert knowledge of various musical instruments and their respective markets
• Well-connected within the music community, with valuable insights and industry connections

The goal of our team at Music Marketplace is to create a platform that solves the problems associated with traditional music stores. Our goal is to provide a centralized and reliable online marketplace for the purchase, sale and rental of musical instruments, sheet music and accessories. We believe that our combined expertise in business, technology and music will allow us to create a platform that is user-friendly and meets the needs of music professionals and enthusiasts.

We believe that our team has all the necessary skills to make the music market a success. With John’s expertise in e-commerce finance and venture capital, Mary’s technical skills in platform development, and David’s music industry insights, we’ve got every angle covered. We are confident that we have the right people for the challenge of creating a one stop shop for all music related needs.

Traction

At Music Marketplace, we have achieved significant traction and milestones since our beta launch. We have received 10,000+ registered users who have shown interest in exploring our platform, and we have successfully completed several sales transactions, which serves as proof of the potential of our platform.

Additionally, we have partnered with leading retailers such as Guitar Center and Sam Ash, which have provided us with a huge inventory of musical instruments and sheet music and a wider reach of music professionals and enthusiasts. .

Our marketing efforts have proven to be successful with an average of 20% monthly growth in website traffic . Our primary sources of traffic are organic search, social media, and email marketing campaigns. Additionally, we have seen a 30% growth in the number of leads generated from our platform , which demonstrates a high level of interest in music offerings in the music marketplace.

We have received great feedback from our users, and 90% of reviews have rated our services as high or very high . Notably, customers who have purchased instruments or accessories through our platform have saved at least 20% over traditional brick-and-mortar retail prices .

As we continue to grow, we aim to further increase our user engagement and satisfaction. We plan to launch new features such as musical instrument rental and repair services, which are not currently offered in most online marketplaces. With our growing user base and expanding offerings, we are excited about the future of the music market.

Fund raising

Music Market is seeking million in seed funding to further develop and grow the platform. This investment is critical to achieving our goals and scaling the company’s operations. We are confident that with the right resources, we can become the go-to online platform for all music lovers and professionals.

How much money is needed?

We are looking to raise million in seed funding. This amount will be used to fund product development, marketing efforts, and the hiring of additional team members to scale operations.

What is the money spent?

With seed funding, we plan to improve and expand the functionality of the platform, including adding new features and services. We will also invest heavily in marketing to increase user awareness and engagement, which ultimately drives sales growth. Additionally, we will be hiring new team members to support our expansion plans and ensure the highest level of customer service.

What will be achieved with the money?

The investment will allow us to complete the development of our platform, release a beta version and bring it to market. We also intend to expand our product offerings and services to meet the growing demand for musical instruments, sheet music and accessories. With more resources at our disposal, we can create a greater impact in the music industry and become a market leader.

• Complete product development and release a beta version
• Expand platform functionality, adding new features and services
• Invest heavily in marketing to increase user awareness and engagement
• Hire new team members to support expansion plans and ensure the highest level of customer service
• Expand product offerings and services to meet customer demand

We thank you for considering our investment proposal and look forward to sharing our progress with you as we work to achieve our goals.