A sales supervisor is the manager of a sales team within a company. Being affiliated with a sector or a line of products, he is both the supervisor and the manager of the sales objectives with the management. A sales supervisor can perform the same role of a sales manager. Thus, both work under the orders of the commercial management.
A sales supervisor’s main mission is to supervise his sales team. He is in charge of recruiting them, training them and supporting them. It sets an individual goal for each salesperson and sets up a system to reward financially or physically in order to motivate each salesperson. For beginners, they will have to be accompanied by a sales supervisor on appointments with customers to check in with them even once a week. The sales supervisor must have a company vehicle for traveling to customers. Thus, it must adapt to their schedule and their mode of operation. It is for this reason that his schedules are therefore quite random, and travel sometimes involves overnight stays in a hotel, if the destination is too far away.
A good sales supervisor knows perfectly the characteristics and benefits of his products or services, the market in which he operates, the strengths and weaknesses of his competitors as well as his customers. And above all, he knows how to adopt different sales techniques in order to obtain a good result.
Leadership: The quality on which everyone agrees, and which is undoubtedly THE most important for a manager: leadership. The ability to direct, motivate, and lead is essential for the success and performance of a team. Many traits and characteristics are engendered by this quality, drive, authenticity and effective communication. It is important to know what are the qualities of a good leader!
Results orientation: Being results-oriented is an essential quality of a good manager, and ensures that you are constantly motivated to achieve objectives. Being more competitive in nature and taking pride in their accomplishments drives the good manager to achieve their goals. Being results-oriented also makes the manager more ambitious, always striving to exceed standards, break records, and be the best!
Resistance to pressure and stress: The customer relationship is often a source of stress and pressure: prospecting, making appointments, difficult commercial negotiation, risk of losing a large customer, etc. Better to know how to take a step back and resist stress!
It’s all about the dose. Stress is positive when it is stimulating and allows you to move forward, but it can become negative when it is too intrusive.