Score funding with a Stellar Savings Bank pitch deck

  • Home
  • Issue
  • Solution
  • Market validation
  • business model
  • Competition
  • Founding team
  • Traction
  • Fundraising


Many individuals and businesses find it difficult to grow their wealth due to the minimum interest rates offered by traditional banks for savings accounts. This lack of financial growth can lead to frustration and deter people from saving.

Take the story of Diane, a 35-year-old business owner. Diane has been saving money from her business profits in her traditional bank account for two years, hoping to grow her wealth to invest in her business. However, she faces disappointment every time she checks her bank statement, seeing that the interest rate is as low as 0.01% . Diane is frustrated because she knows it will take her years to increase her wealth with such low interest rates.

Currently, individuals and businesses like Diane rely on traditional banks to store their savings, even as interest rates are lower than ever. This situation is disheartening because people cannot achieve their financial goals or improve their financial stability.

  • The relevance of the issue is high because financial stability and security are a basic need for individuals and businesses in the modern world.
  • The problem exists because traditional banks are slow and reluctant to adapt to changing economic and social circumstances, where people need more flexibility and opportunities for financial growth.

Solution / value proposition

Our savings bank offers an innovative solution to the problem of minimum interest rates in traditional banks. We provide high interest savings accounts that cater to personal and business financial growth goals. Our savings plans are flexible and can be customized to each client’s unique needs and preferences. By offering a variety of savings plans, customers can choose the option that best suits their goals and financial situation.

In addition to savings accounts, we offer a suite of financial solutions such as loan and debt consolidation, mortgage refinance and other personalized plans to provide a holistic financial plan. By providing a wide range of financial solutions, we aim to be a one-stop-shop for all of our clients’ financial needs.

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Our savings bank offers clients the opportunity to grow their wealth with minimal effort. Our high interest rates offer attractive returns that make the economy reward. By offering innovative financial solutions, our clients can save more, pay off debt faster, and build their financial portfolios with ease.

We also pride ourselves on our customer service. We put our customers first and our team of experts are always ready to help. We provide a seamless banking experience that is safe and secure. Our user-friendly platform is simple to use and customers can access their accounts anytime, anywhere.

Our solution is amazing because it not only provides customers with high interest savings accounts, but also a complete financial solution that fits their unique financial needs. Our solution simplifies the banking experience, making it easy and accessible to all customers. In essence, we enable our clients to take control of their finances and easily grow their wealth.

  • Does this really solve the problem discussed? Yes, by providing high interest savings accounts and other financial solutions, we solve the problem of minimum interest rates in traditional banks and provide attractive returns that inspire financial safeguard and growth.
  • Is the solution so good that the customer will do anything to get it? Yes, by offering personalized savings plans, innovative financial solutions and a user-friendly platform, we provide a compelling solution for clients looking for high interest savings options and a complete financial solution.
  • How will the customer feel after using the solution? Our clients will feel empowered, satisfied and confident about their financial future after using our solution. Our high interest rates, personalized plans, and seamless banking experience ensure our clients reach their financial goals with ease.
  • Is the solution amazing? Yes, by offering a complete financial solution tailored to each client’s unique needs, we provide an incredible solution that puts our clients first, empowers them to take control of their finances and helps them grow their wealth.

Market validation

The market for alternative banking solutions has grown steadily in recent years. According to a report by ResearchAndMarkets, the global Neobank market size is expected to reach 2.6 billion by 2028, growing at a compound annual growth rate (CAGR) of 46.5%. This represents a massive opportunity for our savings bank to capture a significant share of the market.

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Specifically, our target market consists of individuals and businesses frustrated with the low interest rates offered by traditional banks. They look for safe and secure institutions that can provide higher returns to grow their finances. Our research shows that customers in our target market have an average turnover of ,000 per year and are willing to pay up to 2% in fees for an alternative banking solution.

Our savings bank addresses these specific needs by offering high interest savings accounts and a variety of financial solutions to help individuals and businesses grow their wealth. Our market research shows that customers are willing to pay a premium for higher interest rates and personalized financial advice.

Additionally, the Covid-19 pandemic has accelerated the shift to digital banking solutions, making it even more important for us to establish ourselves as a leading alternative banking solution. In fact, a report from Accenture found that 75% of consumers are now using digital banking channels more frequently since the start of the pandemic.

Overall, the combination of growing market demand, growing adoption of digital banking solutions, and frustrated customers seeking higher returns from their savings make this an opportune time for us to launch our bank. ‘saving.

business model

Our business aims to generate income by providing high interest savings accounts and a variety of financial services to our customers. Interest earned on savings deposits will be our primary source of income. We offer different savings plans, including Fixed Term Savings Accounts and Flexible Savings Accounts that allow customers to withdraw their money whenever they need it. The interest rate on each savings account depends on the amount and duration of the deposit.

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In addition to our savings accounts, we offer other financial solutions such as debt consolidation, mortgage refinancing and personal loans. These products will provide additional revenue streams and provide our customers with a comprehensive financial plan. By providing a wide range of financial products, we aim to meet the diverse needs of our customers.

Our business strategy focuses on building a customer-centric brand that differentiates us from our competitors. We aim to be transparent with our customers and to provide excellent service throughout their interactions with us. As we continue to grow, we plan to expand our product offering to include investment solutions and insurance products that complement our savings accounts and other financial services.

Our projected revenues for the first three years are million, million and million respectively. We expect to achieve this by providing excellent customer service, offering high interest savings accounts and expanding our product offering. Additionally, we aim to generate new revenue streams through partnerships with other financial institutions and explore opportunities for value-added services to our customers.

In summary, our business model is centered on providing high interest savings accounts and financial solutions to our customers. We generate income primarily from interest earned on savings deposits and additional services provided to our customers, such as loans and debt consolidation. As we continue to grow, we aim to remain customer-centric, transparent and innovative in our approach to the banking industry.


In the alternative banking space, several players offer various solutions to customers. Some of our main competitors include:

  • Online banks: These are digital banks that provide financial services without physical branches. They often offer better interest rates and lower fees, but lack the personal touch of traditional banks.
  • Credit Unions: These are member-owned financial cooperatives that offer typical banking services. They often have better interest rates and lower fees than traditional banks, but may have more limited services and locations.
  • Neobanks: These are digital-only banks that aim to provide a seamless banking experience through mobile apps. They often offer personalized financial advice and incentives for good financial habits.
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While these competitors all offer unique advantages, they also have their own limitations. We believe our high interest savings accounts and diverse financial solutions set us apart from traditional banks and competitors.

What makes us better is our unique value proposition of providing not only high interest savings accounts, but also additional financial solutions such as loan and debt consolidation, mortgage refinancing and debt consolidation. other related services. We take a client-centric approach and tailor our offerings to meet the financial growth goals of each individual and business.

Our Unique Selling Points (USPS) include:

  • High interest savings accounts that are tailored to customer needs
  • A wide range of financial solutions beyond traditional banking services
  • A client-centric approach, personalized service and tailor-made solutions
  • Partnerships with major financial institutions for greater stability and security

We believe our USPS will allow us to attract and retain customers who are looking for a holistic financial plan. Our main competitors are banks that offer little or no interest rates on savings accounts and offer no additional financial solutions. These competitors can steal our customers by offering similar basic services at little or no cost. However, we believe our unique offering and customer-centric approach will set us apart and allow us to maintain strong customer relationships.

Founding team

The Caisse d’Epargne team is made up of people who are highly experienced in banking and finance. We bring a mix of skills that are essential to making this business a huge success.

  • John Smith: Co-founder and CEO of Savings Bank. John completed his MBA in finance from a renowned university and has worked with some of the leading financial institutions for over a decade. He has in-depth knowledge of the banking industry and a proven track record of managing and scaling businesses.
  • Mary Johnson: Co-founder and CFO of Savings Bank. Mary holds a bachelor’s degree in accounting and is a certified accountant. She has worked as CFO in several startups and large companies and has extensive experience in fundraising and financial management.
  • Mike Thompson: Co-founder and COO of Savings Bank. Mike holds a bachelor’s degree in computer science and has worked as a senior technology company executive for over a decade. He is responsible for product development, operations and customer experience at Savings Bank.
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Our goal is to provide clients with alternative banking solutions that meet their financial growth goals. We believe that traditional banks are failing to meet customer needs, and there is a growing demand for safe and secure institutions with higher yields. We are passionate about enabling our clients to achieve their financial goals by offering a wide range of savings plans and financial solutions.

We don’t have any missing skills as a team because we have a diverse set of skills that complement each other. We also hired top talent to fill any gaps we identified. We are confident that we have the right mix of skills and experience to make this business a huge success.

The story of how the founders met are critical to the success of the savings bank. The three founders met while working in a large bank. They bonded over their frustration with the bank’s limitations and how it failed to meet customer needs. They shared a common vision of providing customers with alternative banking solutions that meet their financial growth goals. This shared passion and purpose brought them together to create a savings bank.


Our savings bank has reached important milestones, demonstrating our ability to steer the business towards success:

  • We have obtained partnerships with major financial institutions, which have given us access to a large clientele.
  • We have received regulatory approvals from governing bodies, allowing us to operate legally and ethically.
  • We have established a large customer base, which is primarily individuals and small businesses looking for high interest savings accounts that traditional banks cannot provide.
  • We have seen consistent customer growth due to our competitive interest rates and additional services, which have added value to our customers.
  • We focused on building a customer-centric brand that helped differentiate us from traditional banks and competitors, such as a strong emphasis on customer satisfaction and Net Promoter Score (NPS).
  • We have invested in product development to improve our savings plans and other financial services, which have kept us in the market.
  • We increased our brand visibility and awareness through marketing and outreach efforts, which helped us attract new customers and leads.
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Our traction proves that our business model is working and we are moving in the right direction. With continued efforts to improve our offering and customer experience, we are confident that our savings bank will continue to grow and establish itself as a major player in the alternative banking industry.

Fund raising

Savings Bank is currently seeking funding to support our product development, marketing and expansion efforts. We are looking for million seed funding to complete our product development and release a beta to the market.

The funds will be allocated to three main categories:

  • Development : 50% of the funds will be allocated upon completion of development of our savings accounts platform, improvement of our current offerings and release of a beta version to the market.
  • Marketing : 30% of funds will be used to develop a comprehensive marketing plan, including social media marketing, customer acquisition campaigns and growing our targeted customer base.
  • Extension and new hires : 20% of the funds will be allocated to hiring more staff, increasing our outreach efforts and expanding our product offerings.

With these funds, we aim to achieve the following milestones:

  • Release a beta version of our savings platform to market by the end of Q2 2022
  • Acquire 10,000 new customers in the first year of product launch
  • Partner with two additional major financial institutions by end of Q3 2022
  • Expand our product offerings in Q2 2022 to include additional financial solutions such as investment and retirement plans

By reaching these milestones, we believe we will establish ourselves as a major player in alternative banking and create significant value for our investors.