Earning Hardee Franchise Investments with Pitch Deck

Issue

Meet John, a passionate fast food lover. He has been a loyal Hardee customer for many years. John works a 9-5 job every weekday and enjoys sleeping in on the weekends. Sometimes he wakes up late and misses breakfast break time at Hardee’s. He would love to be able to enjoy his favorite Hardee breakfast menu items, but they are no longer available.

This is a common problem for many Hardee customers. The limited availability of Hardee’s breakfast menu items can be frustrating, especially for busy people like John who rely on quick fast food meals during their busy schedules.

The issue is relevant because today’s society is fast-paced and people are constantly on the move. Fast food chains have become an integral part of people’s lives, and customers expect fast service with the food they want, when they want it. Hardee needs to offer more flexibility with their menu options to appeal to busy customers like John.

The current solution for this problem is that Hardee’s has set blackout times for their breakfast menu items, and they only serve them during specific times. This results in many customers, like John, leaving Hardee disappointed and looking for alternative fast food options.

The problem exists because Hardee’s has not adapted to the changing needs of its customers. The company hasn’t followed the trend of offering all-day breakfast menus like its competitors, like McDonald’s and Burger King. Hardee needs to adapt to stay competitive and satisfy its loyal customers.

• John’s story is just a small insight into the biggest problem that many Hardee customers face every day.
• The issue of limited availability of Hardee’s breakfast menu items is not only frustrating, but also leads to potential loss revenue for the chain.
• Hardee needs to provide more flexibility with its menu options to please its busy customers and attract new ones.

Investing in a solution to this problem could result in increased revenue and business growth for Hardee’s franchisee.

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Solution / value proposition

Our Hardee franchise business offers a unique and delicious menu, providing consumers with quality meals that stand out from the rest. We have taken great care to create delicious and customizable meals that cater to different tastes and preferences.

Our handcrafted burgers are made using high quality beef, carefully prepared to ensure they are juicy and flavorful. We serve our burgers on freshly baked buns, adding to the overall taste and quality of the meal. Plus, we have a wide selection of sides, including hand fries, onion rings, and salads, which allow our customers to customize their meals as they wish.

We understand how important it is to meet different dietary requirements. Therefore, we offer vegetarian, vegan and gluten-free meal options, ensuring that every customer can enjoy a delicious meal at Hardee. We believe our focus on quality and personalization sets us apart from the competition and provides customers with a unique dining experience.

When a customer visits our restaurant, they will be greeted by friendly and courteous staff. We believe that excellent customer service is essential and we ensure that our staff are trained to provide the best possible service. We pride ourselves on our commitment to detail, and we go above and beyond to ensure the customer receives their order exactly the way they like it.

We believe that our solution will undoubtedly solve the problem of finding quality meals that stand out from the rest. Our commitment to quality, personalization, and excellent customer service is what sets us apart from the competition, and we’re confident customers will go out of their way to dine at Hardee. We think our solution is truly amazing, and our customers will feel satisfied and delighted after having a meal with us.

Our journey to find this solution involved meticulous research and extensive taste testing. We recognized a gap in the market for quality and delicious meals, and decided to fill that gap. With a team of experienced chefs and business consultants, we have created a menu that meets our high standards of taste and quality. We are proud of our solution and are excited to share it with investors and customers.

• Does this really solve the problem discussed? – Yes, our solution offers a wide selection of quality and customizable meals that stand out from the rest and are not sure to satisfy the taste buds.
• Is the solution so good that the customer will do anything to get it? – Yes, our focus on quality, personalization and excellent customer service ensures that customers will go out of their way to have a meal at Hardee. “
• How will the customer feel after using the solution? – Customer will feel delighted and satisfied after having quality and tasty meal at Hardee.
• Is the solution amazing? – Yes, we really believe that our solution is amazing, with a unique menu that meets different dietary requirements and provides excellent customer service.

Market validation

Hardee’s franchisee business solution is very viable and its market is constantly growing. According to research studies, the fast food industry is one of the most profitable markets with outrageous potential for those who invest in it. The total addressable market size for fast food chains in the United States alone reaches up to 8 billion per year. Statistics also reveal that 44% of Americans eat fast food once a week, making the industry one of the most attractive sectors for investors.

Additionally, although the fast food industry has been heavily criticized for unhealthy food options and obesity issues, Hardee’s stands out by catering to the specific needs of its customers. Hardee’s franchisee business model features freshly made-to-order meals, including burgers, sandwiches and chicken tenders that are prepared on-site. Hardee customers are willing to pay an average price of – for a meal, making it an affordable and convenient option.

Starting a Hardee franchise business is a smart investment because of its impressive growth potential. Reports predict a compound annual growth rate of 4.6% in the fast food industry, with an expected revenue of 0 billion worldwide by 2021. The growth and potential revenue of industry, combined with Hardee’s focus on healthier options, make this a great opportunity for a profitable comeback.

Hardee’s franchisee business model will ensure a shorter sales cycle, starting almost immediately after the franchise doors open. Operating in a well-established industry, with national and even global recognition, Hardee’s franchisee business owners will respectively benefit from the brand image and thus take a shorter time to establish their customer base, respectively.

To keep up with industry trends, Hardee’s franchisee business model includes continually conducting market research to determine more affordable and healthier options for customers. By meeting the needs of this changing industry and its customers, Hardee will remain competitive and ensure its target market continues to grow.

business model

Hardee’s franchise business model is to provide franchise owners with our revenue, training and support to ensure quality fast food, while charging franchise fees and royalties based on a percentage of their monthly revenue. . This revenue model will allow the company to generate revenue and increase the value of the business.

Our Hardee restaurants will primarily generate revenue through sales to customers at the point of service. As a fast food chain, our menu will include a wide range of options to suit the tastes and preferences of our customers. Our menu will include signature Hardee items such as burgers, chicken sandwiches, breakfast items, sides and drinks. With our dedicated research and development team, we will periodically unveil new foods to meet consumer demand and trends.

Our revenue will be maximized not only through in-store sales, but also through drive-thru, which will allow for greater convenience. We will also offer the latest online ordering methods, which allow customers to order and pay in advance before resuming the store and home delivery in selected areas. With this multiplicity of purchasing options and a customer-centric approach to foodservice, we will ensure that Hardee’s franchise business is competitive and profitable.

In addition to generating revenue through the sale of food, we plan to earn additional revenue by attracting additional business ventures into our franchise ecosystem. These businesses will include catering, fundraising events, new product testing, and other corporate engagements that our parent company, CKE Restaurants, Inc., already serves.

Our franchise model is built to grow quickly while keeping costs low. We require franchise owners to provide an initial investment of million, which will cover franchise fees, start-up costs for equipment, labor, operations and maintenance. Our company will also provide all franchise owner support services, which include training, licensing and marketing support at no additional cost.

We expect each Hardee’s franchisee location to generate approximately .5 million to .5 million in annual revenue, with a net profit margin of 8%. With the goal of opening 30 New Hardee franchise locations over the next three years, it is possible that our Hardee franchise business will generate a significant amount of revenue and become a leader in the quick service restaurant industry.

Competition

Our main competitors in the fast food industry are McDonald’s, Burger King and Wendy’s. These established brands offer similar menu items, including burgers, fries, and soft drinks. McDonald’s has a strong global presence with more than 38,000 locations worldwide, while Wendy’s focuses on fresh, never-frozen beef. Burger King promotes its flame-grilled burgers and has a loyal following.

Additionally, we compete with other regional fast food chains, such as Five Guys and Shake Shack, known for their high quality burgers and other menu items. These brands have a strong following for their freshly made and customizable menu options.

What sets us apart from our competition is our focus on southern-style charboiled burgers. Our menu also includes hand-printed chicken tenders, sides made from scratch, and a variety of desserts, including milkshakes and apple turnovers. We only use premium ingredients, including 100% pure beef and fresh vegetables from local farms.

Our unique selling propositions include:

• Charboiled Burgers: We offer Southern-style burgers that are grilled to perfection, giving them a distinct flavor and texture that sets us apart from competitors who use grills or air fryers.
• Made from scratch: Our sides, including our cold fries, onion rings, and hushpuppies, are made in-house daily, ensuring freshness and quality.
• Local Sourcing: We partner with local farmers to source fresh, high quality vegetables, supporting the local community and providing our customers with the finest ingredients.
• Menu Variety: In addition to our burgers and sides, we offer a variety of desserts, including handmade milkshakes and turnovers, offering something for every taste and preference.

The fast food industry is very competitive and our competitors are constantly innovating and improving their offerings. However, we believe that our focus on southern-style charcoal burgers, curing crews and local sourcing, along with our commitment to quality, will help us stand out in the market and attract a loyal customer base.

We anticipate that our main competitors for customers will be McDonald’s and Burger King, which have strong market presence and customer loyalty. However, we expect to attract customers who are looking for a different taste and experience, as well as those who want to support local farmers and businesses.

Founding team

At Hardee’s franchisee, we have a founding team dedicated to making our venture a huge success. Our team members have a wealth of experience in their respective fields, and their combined skills make them the perfect people for the challenge.

Our team’s primary goal is to empower our investors by demonstrating that we have the skills and expertise to grow Hardee’s franchisee into a profitable and sustainable business. Each of our key team members has a proven track record of success in their respective fields, and we are passionate about making our journey a huge success.

• Emma Johnson, Co-Founder and CEO: Emma has over 10 years of experience in the fast food industry, having worked for several well-known brands in various capacities. She holds a bachelor’s degree in business administration from the University of California, Los Angeles.
• John Smith, Co-Founder and COO: John brings over 15 years of restaurant industry experience to Hardee’s franchisee. He has successfully owned and operated several fast food chains and has a proven track record of managing multi-unit franchises. John holds a Masters in Hospitality Management from Cornell University.
• Sara Lee, Co-Founder and CMO: Sara has over 8 years of marketing and advertising experience, having worked for some of the major advertising agencies in the United States. She holds a bachelor’s degree in marketing from the University of Washington.

Each of our team members has a purpose that is aligned with Hardee’s overall franchisee vision of providing customers with high quality prompt service and excellent customer service. The team is committed to ensuring that Hardee’s franchisee succeeds in meeting and exceeding this goal, creating a brand that customers can trust and rely on.

Our team has a well-rounded set of skills that make us the right people for the challenge. We have the necessary experience in the fast food industry, management and marketing to make Hardee’s franchise a success. Our team is also passionate about what we do and committed to our goals, which is an important factor in our success. We believe we have all the skills necessary to make Hardee’s franchisee a profitable and sustainable business.

Overall, our founding team is dedicated to making the Hardee franchise a success, and we have the skills and expertise to make it happen. We are convinced that with our passion, our experience and our commitment, we can create a profitable and sustainable business for our investors and our customers.

Traction

The Hardee franchisee has made significant strides in establishing themselves in the fast food industry. Our key objective has been to provide quality fast food to customers, and our recent achievements highlight our success in this endeavor.

• Growing Sales: Our same-store sales have increased 10% over the past six months, indicating that our customers are responding well to our menu offerings and services.
• Positive Feedback from Customers: We have received positive feedback and reviews on social media websites and feed reviews, showing that customers are satisfied with our offerings and the quality of services.
• Expansion Plans: We have successfully opened three new franchise locations in the past year, with two more to open in the next six months. This demonstrates the trust and confidence that our franchisees have in our business model and growth potential.
• Employee retention: Our employee turnover rate has decreased by 30% over the past six months, indicating that our employees feel motivated and satisfied with their work environment, training opportunities and benefits .

Given these metrics, it is evident that we are making steady progress towards achieving our business goals. With an increasing number of customers preferring fast and high quality food, we are witnessing a massive growth in the fast food industry, and we are confident that we are headed for product market adjustment. Our high quality, affordable meals, coupled with our focus on customer satisfaction, is what sets us apart from our competitors, and we are committed to our goal of continuing to exceed our customers’ expectations.

Fund raising

Our initial fundraising goal is million to support the opening of ten new franchise locations, marketing and advertising efforts, and hiring and training costs. This funding will allow us to achieve our goal of expanding our Bundt Bundt cake franchise business and meet the growing demand for quality desserts.

• How much money is needed?

We are raising million in seed funding to support our expansion plans and accelerate the growth of our Bundt Cakes franchise business.

• What is the money spent?

The funds will be used for a variety of purposes, including:

• Opening of ten new franchise locations
• Marketing and advertising efforts to increase brand awareness and drive sales
• Hiring and training costs for franchisee owners and staff

• What will be achieved with the money?

The million seed funding will allow us to achieve several key milestones:

• Open ten new franchise locations, increasing our brand exposure and expanding our market reach
• Invest in marketing and advertising efforts to increase our brand awareness and drive sales growth
• Provide training and support to new franchise owners and staff, ensuring high quality cakes and exceptional customer service across all locations
• Generate a strong return on investment for investors who participate in this opportunity, thanks to our 5-year projected cash flow statement

We are confident that with this additional funding, we can continue to grow our Bundt Bundt cake franchise business and become a leading player in the premium dessert market. We invite you to join us in this exciting opportunity.