Create a Pitch Masterpiece Deck: Fund Your Resin Art

  • Home
  • Issue
  • Solution
  • Market validation
  • business model
  • Competition
  • Founding team
  • Traction
  • Fundraising

Issue

Meet Sarah, a young artist who has discovered a passion for creating stunning resin art pieces. She spends hours and days pouring her heart and soul into each piece of art, using top quality materials and experimenting with different techniques to create unique pieces that stand out.

However, Sarah faces a common problem that countless resin art enthusiasts face. She struggles to source reliable and affordable resin, which are essential for creating high-quality works of art. This is the problem we aim to solve with our resin art business.

Relevance of the issue

This problem is very relevant to the masses of resin art lovers in the world. Resin art is rapidly gaining popularity, and there is a growing community of artists seeking to hone their skills and express their creativity through this medium. As such, there is a high demand for high-quality, affordable resin supplies that meet the varying needs and preferences of artists like Sarah.

Current solution for the problem

Currently, resin art lovers like Sarah have to browse the internet or visit physical stores to source their materials. However, many of these sources may not offer the necessary quality, variety, or affordability that artists require. They may also face issues with timely shipping and delivery of supplies, leaving them frustrated and wasting valuable time and money.

We aim to offer a complete solution to these problems by providing top quality resin supplies, all at affordable prices, right at their doorstep.

Why does the problem exist?

The lack of reliable sources of high quality and affordable resin supplies can be attributed to the relatively nascent nature of the resin art industry. As the popularity of this medium has grown, the demand for resin supplies has also led to prices being raised or quality reduced to meet demand.

Additionally, current resin supply distribution channels are limited and scattered, making it difficult for artists to find and track consistent sources. We believe that offering a one-stop solution for all resin sourcing needs would help solve these problems and provide a much needed service to the resin art community.

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Solution / value proposition

Resin art is a growing interest, but most budding artists face the challenge of getting the right tools, materials, and knowledge to start their craft. Our resin art company offers a complete solution by providing starter kits, high-quality materials, and online tutorials that cater to beginners and experienced artists alike.

Our resin art kits include everything needed to start creating beautiful pieces, including resin, pigments, mixing tools, and resin molds . We also provide educational videos and tutorials that guide the customer through the resin art process, from the basics to the most advanced techniques. Our value proposition is unmatched, as customers will have access to all the tools and skills needed to begin their journey as resin artists at an affordable price.

Our solution is so good that our customers will do anything to get it. Every customer will feel confident and excited to pursue their passion with our high-quality materials and easy-to-follow tutorials . Our product is not just a tool, but a gateway to creativity, self-expression and exploration.

Our ultimate goal is to empower artists, whether they are just starting out or already experienced, to create stunning resin artwork they can be proud of. This is our mission and what inspires us to offer the best possible solution to our customers.

Market validation

Our resin art business offers a unique and artistic solution for interior decoration, which has a growing market demand. According to the art paint industry report, the global decorative paint industry is growing steadily at a CAGR of 6.4%, and the resin art segment is gaining popularity owing to visual appeal and the durability of resin creations. The report also highlights that the resin art industry could reach a market size of .7 billion by 2025, which provides a significant growth opportunity for our business in the coming years.

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With our surveys and customer feedback, we have identified a niche market of home decor enthusiasts who are looking for bespoke, handcrafted resin artwork to decorate their homes or offices. Our research indicates that there is a high willingness to pay for unique, bespoke softwood art products, and our competitive pricing strategy will make our business more attractive to potential customers.

Additionally, our market research revealed that the resin art industry is highly fragmented, and there is a lack of organized players who provide complete solutions from design to execution. This market gap presents our company with a massive opportunity to establish ourselves as a one-stop solution for the design and execution of resin art.

Another significant benefit of starting our business now is the current trend of remote working, where people are spending more time at home and are willing to invest in home decor products to make their home environment more comfortable and enjoyable. The pandemic has further accelerated this trend and the demand for home decor products has grown exponentially.

Based on this market information, we believe that our resin art business has great market potential, and the demand for unique and high-quality resin art will only grow, this which makes our company an attractive investment opportunity.

business model

Our resin art business generates revenue through multiple channels. We offer custom resin artwork for clients looking to add a unique touch to their homes or offices. We also run workshops to teach resin art to interested individuals or groups, generating additional revenue streams.

Custom Resin Artwork: Our primary source of revenue is from crafting custom resin artwork for our clients. Our experienced artists work closely with each client, providing unique pieces tailored to their specifications. Our pricing strategy is based on the size and complexity of the artwork, ensuring a profitable business model. We project to generate $xxxxxx in revenue through custom artwork sales each year.

Workshops: In addition to our bespoke artwork, we generate revenue by hosting resin art workshops. Our workshops are aimed at beginners and experienced artists and provide a fun and immersive experience. We charge a fee per participant and provide all necessary documents. We plan to hold workshops on weekends and weekdays to cater to different demographics. We plan to generate $xxxxx in workshop revenue each year.

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Online store: Our online store offers resin art materials and tools, such as pigments, molds and resin, generating additional revenue for our business. The store provides a convenient option for our customers to purchase hardware, and we plan to expand our product offerings to increase store revenue. We anticipate generating $xxxx in annual revenue from the online store.

Partnerships: We plan to establish partnerships with local art galleries, interior designers and fashion designers. These partnerships will provide us with additional revenue streams and opportunities to expand our business. We will supply custom resin artwork for these partners on a wholesale basis, ensuring a steady stream of revenue.

  • Custom Resin Artwork: $xxxxxx
  • Workshops: $xxxxx
  • Online store: $xxxx

Overall, our robust revenue model and diversified revenue streams ensure a profitable and sustainable business.

Competition

As a niche market, the fine art industry has limited competition , but we always recognize and acknowledge the players in our market. Our main competitors are:

  • Company A: With a focus on epoxy resin artistry, Company A has established a loyal following with their unique designs and attention to detail. However, they lack customization and design customization for their customers.
  • Company B: Specializing in resin flooring, Company B has a large customer base in commercial construction. However, their approach is purely functional, without the artistic touch that we provide to our clients.
  • Company C: Offering a wide variety of craft supplies, including resin, Company C is a popular choice for crafts. However, they lack the expertise to guide clients to create a work of art worthy of presentation.

While our competitors focus on a specific area of resin art , we provide a more comprehensive approach to resin art. Our value proposition is twofold:

  • Personalization: We believe that our clients’ art should reflect their unique personalities and perspectives. Therefore, we offer personalized design services, with advice from experienced artists to create unique pieces.
  • Education: Creating resin art is an art form that requires more than just the right materials. Our studio session includes hands-on training, guidance and advice to help our clients learn and grow in resin art.
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Our unique selling propositions are:

  • Custom Design: Our designers work closely with our clients to understand their vision and transform it into reality, creating lasting memories.
  • Comprehensive Education: We offer a comprehensive package where our designers educate and provide guidance to our clients as they make their art.

We believe that our competitive customers are DIY enthusiasts and building contractors who demand work done efficiently and affordably , while our customers are those who seek artistic expression that reflects their personality and provides genuine feeling. of flourishing.

Founding team

Our Resin Art Company team consists of experienced and talented artists with a passion for creating beautiful resin artwork. We are confident that our team has the skills and expertise to make our business a huge success. Here are the key members of our team:

  • John Doe – Founder and CEO: John is a well-known resin artist with a bachelor’s degree in art and design. He has been creating resin art for over 10 years and has exhibited his work in several galleries. He is an expert in resin mixing and has a proven track record of creating beautiful works of art using this material.
  • Jane Smith – Co-Founder and CMO: Jane has a bachelor’s degree in marketing and has worked in the marketing industry for over 8 years. She is an expert in branding and social media marketing and has successfully marketed many art businesses in the past.
  • Mark Johnson – Co-Founder and CFO: Mark has a bachelor’s degree in finance and has worked in the financial industry for over 12 years. He is an expert in financial planning and analysis and has successfully managed the finances of many small businesses.
  • Sarah Lee – Lead Artist: Sarah has a BFA and has been creating resin for over 7 years. She has a knack for creating unique and beautiful resin designs and has won numerous awards for her work.
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Our team’s goal is to provide our customers with beautiful and unique resin artwork that will enhance their homes and offices. We believe that resin art is an underrated art form and we want to bring it to the mainstream. Our team is determined to make our adventure a huge success and become the go-to place for resin art lovers.

We believe that each member of our team brings a unique set of skills and expertise to the table. Although we are confident in our abilities, we recognize that there might be some areas where our skills may be lacking. However, we are committed to learning and growing as a team and will seek out any training or resources needed to improve our skills.

We are the right people for the challenge because we have a passion for resin art and a proven track record of success in our respective fields. We are confident that with our combined expertise and dedication, we can make our business a success.

Traction

At Resin Art Business, we have made impressive progress since our launch a year ago. Here are some of our key steps and metrics:

  • Since launch, we have completed over 200 custom resin art projects for customers across the country.
  • Over the past six months, our customer base has grown by 40%, with an increasing number of repeat customers.
  • We have expanded our product offerings and now offer a wide range of resin artwork, including coasters, wall art and furniture.
  • Our social media following grew by 50%, with over 20,000 engaged followers across various platforms.
  • Our website traffic has increased by 70% in the past six months, and our conversion rate is currently at 3.5%.

These milestones demonstrate significant progress in terms of sales, customer engagement and business growth. We are confident that we are well on our way to achieving our long term goals and establishing ourselves as one of the leading resin art companies in the region.

  • Our measurements also indicate that:
  • The demand for unique and high quality resin art is increasing, with customers willing to pay a premium for our products.
  • We have established a strong and loyal customer base, with several repeat customers and referrals generating a significant portion of our revenue.
  • We have identified key drivers for growth, including expanding our marketing and advertising efforts, optimizing our website for better conversion rates, and increasing our product offerings to cater to different customer segments.
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In conclusion, we are confident that our traction metrics prove the sustainability and scalability of our business model, and with the right investment, we will be able to accelerate our growth and achieve our vision of becoming the best company. country resin art.

Fundraising

We are seeking seed funding of million to fund the final development stages of our unique resin art product and launch a beta version to market.

Funds will be spent:

  • Product development (40%): refining our design, improving our technology and improving the user experience.
  • Marketing (35%): creating brand awareness, targeting our niche audience and building customer relationships.
  • Staff (15%): hiring and training a talented team to manage the different aspects of our business and ensure its growth.
  • Overheads (10%): covering administrative and legal costs associated with running a business.

With these funds, we aim to achieve the following milestones:

  • Complete the final production stage and release the beta to market.
  • Build a loyal customer base by continuously improving their user experience.
  • Secure collaborations with B2B customers and prominent artists in the industry to penetrate a wider market.
  • Expand our geographic reach by partnering with retail stores and exhibits.
  • Develop more products and accessories to maintain our position as a leading innovator in the industry.

Accordingly, we aim to establish a high growth business model with promising returns for our investors.