Related Blogs
- How to start a dental practice?
- Managing Operating Costs in Dental Practices: Tips for Improving Profitability
- Dollars and Dentistry: Navigating the Cost of Starting a Dental Practice
- Dental practice business model backdrop
- Maximize profits to your dental practice
- Boost Dental Practice Profits with Winning Sales Strategies
- 1. Active Patients
- 2. Production per patient
- 3. Production by doctor
- 4. Production per visit
- 5. Cost per acquisition
- 6. Patient retention
- 7. Value of Newcomers
- 8. Callback conversion rate
- 9. Cancellations
- 10. Overhead Percentage
- 11. Profit margin
Dental practice KPIs are the key to success in every dental office. As a dentist or dental practice owner, you need to know how your business is performing at all times and what factors impact performance. KPIs have been around for a long time, but have become even more popular with the advent of analytics software that can automate the process of data collection and analysis.
1. Active Patients
Active patients are those who have visited your practice in the past 12 months. They are important because they represent revenue, and active patients are likely to recommend your practice to others.
Active patients are also more likely to refer others to your practice, which can help increase your overall patient volume. Your goal is to have a high percentage of active patients to maximize revenue and referrals.
To improve your overall patient retention rate, you need to focus on the following:
2. Production per active patient
Production per active patient
The number of procedures a patient has in a given time period, divided by the total number of active patients at the practice.
Average number of procedures per patient
The average number of procedures performed on an individual patient during their lifetime as a client with your dental practice. This metric can be calculated using the total amount of money spent on all services provided to that person plus any charges for materials or equipment associated with them during their time at your office.
Average number of procedures per active patient
The average number of procedures performed on all active patients at your practice within a year (365 days). This metric can be calculated by taking the total amount of money spent on all services provided to all customers during this time period and dividing it by 365 days (or 1 year). The result will give you an approximation of the number of times each patient has visited during this period, giving insight into their overall visit frequency and retention rate.
3. Production by doctor
The number of patients seen per doctor per day, week, month or year. This KPI is a great way to measure how hard each member of your team works. If you see that one doctor has a higher output than another, it may be time for training or staffing!
This KPI can also be used to measure the time doctors spend with each patient. If you notice one doctor spending more time than another, it could mean they are just more thorough and doing more tests.
That’s usually a good thing, but it could also mean they’re spending too much time with each patient. It might not be a problem if they are just thorough, but it could cause delays for other patients to be seen.
4. Production per hygiene visit
There are many ways to track hygiene visits. The most common is to look at the number of hygiene visits per patient. This can be done in a number of ways, including:
- The number of hygiene visits per patient
- The number of hygiene visits per day
- The number of hygiene visits per hour/shift/week
The number of hygiene visits per patient can be calculated by dividing the number of hygiene visits by the total number of active patients on your system. It’s a great way to get an idea of how many hygiene visits each patient gets per day, week or month. The number of hygiene visits per day can be calculated by dividing the total quantity of hygiene visits in a given day by the total number of changes on that day. This is useful for seeing if your team is staying busy with hygiene throughout their shifts and will help you identify any gaps in planning or coverage that could lead to missed opportunities for patients to receive dental care. .
[right_ad_blog]
5. Cost per patient acquisition
Cost per patient acquisition is the cost of acquiring a new patient. These costs typically include advertising, marketing, and other expenses associated with implementing your practice. Once you know how much it costs to acquire a new patient, you can calculate the return on investment (ROI) for your marketing campaigns by dividing sales revenue by cost per acquisition or sales revenue minus total costs divided by the total acquired patients. This can help you decide whether certain advertising strategies are worth it or not.
For example: you spend ,000 in a month on ads that generate 100 new patients for ,000 each. Your cost per acquisition (CPA) would be ,000/100 = /patient. If each patient generates an average of ,000 in revenue over time after being treated at your office (by preventing their initial visit), your ROI would be 3k – 20k = -17k!
In that case, it might be better to try another strategy instead of spending so much money trying to get more people into your doors without providing value to them first, but if they come back, so oh boy will those bucks add up fast!
6. Patient retention
Patient retention is the percentage of patients who return to the same dental office for additional services. .
For example, if you have 100 patients and 75% for another appointment, your retention rate is 75%. A good retention rate is between 65% and 85%, depending on your industry.
You can calculate your patient retention rate by dividing the number of returning patients by the total number of patients:
patient retention rate = (returning patients) / (total patients)
7. Value of new patients
To measure the value of new patients, you need to determine the amount of revenue you receive from each new patient. The easiest way to do this is to use your existing CRM (Customer Relationship Management) software or a spreadsheet.
For this metric to be meaningful, it must be tracked over time so that trends can be identified and improvements can be made. For example, if your business has a downward trend in the value of new patients, this may indicate that your marketing efforts are not working as well as they could and adjustments need to be made accordingly. If the trend shows an upward movement in the value of new patients, this would indicate that improvements have been made and more work should continue in this direction with an even stronger focus on the activities that have proven to be most effective. to bring customers who will direct High Value Life Time Purchases to both them and their friends/family members
8. Expected callback conversion rate
A scheduled reminder is a reminder from your practice to schedule a patient for a follow-up exam. If a patient does not respond to this reminder, it is considered an unscheduled reminder and will be charged to their account. It is important to track scheduled and unscheduled reminders as they can indicate different things about your practice.
The first step in measuring recall rate is to determine the number of patients on the schedule at any given time. You can do this by calculating the number of patients on the schedule for more than 30 days using your scheduling software or by manually reviewing each patient record individually (you may want to use Excel if that’s easier). Once you have that number, divide it by the total number of patients who were ever on the schedule and multiply by 100 (i.e. divide 30/100 x 100 = 0% recall rate) .
You also need to measure whether or not those who have been called back return within 30 days as well as follow up when they return so you don’t end up double booking appointments with another patient who needs service during that time. .
9. Cancellations and no-shows
Cancellations and no-shows are a problem for all businesses, but they’re especially problematic in healthcare. These numbers shouldn’t be lumped together with other customer service metrics like customer satisfaction scores because they indicate your patients aren’t getting the care they need when they need it. In other words, if you have a high rate of cancellations and no-shows, it could mean that your patients are unhappy with their experience in your practice.
If your dental practice has good patient experience metrics – like surveys of patients showing high levels of satisfaction with their visits – then that metric won’t matter much to you. However, if you struggle to get positive feedback after each appointment or have another way to track patient happiness within the office (e.g., through Google Analytics), tracking cancellations and no -shows will help guide the improvement of these areas as an area as well as reduce costs by decreasing overhead such as ads placed online or on television/radio promotional services available in locations outside of where the customers actually live (which is why some people call them “drive-bys”).
10. Overhead Percentage
The overhead percentage is the ratio of overhead to total revenue. This metric can help you determine if your practice is running efficiently, as it provides insight into the amount of money in overhead and the amount of patient care.
Overheads Include rent, utilities, equipment and supplies (which includes dental and hygiene products), insurance premiums (including malpractice), wages and salaries of office staff , etc. The more your overhead percentage compares to other practices in your area or industry-wide averages, the less efficiently your practice can operate.
11. Profit margin
A key metric for measuring the success of a business is its profit margin, which is defined as revenue minus costs divided by revenue. If a dental practice has an average profit margin of over 50%, then it will make in profit for every 0 it earns in revenue. The value of this metric can be seen in many ways:
- This indicates how effective you are at generating income. If you have a low profit margin, it means that your customers are paying more than for services or products. On the other hand, if you have a high profit margin, your business model is working well and can be replicated elsewhere with similar success.
- It provides insight into the value of your valuable products and services by customers/clients/patients (depending on the industry sector you are in). A highly successful practice has high customer satisfaction ratings because it provides them with unique experiences that cannot be replicated anywhere else – leading them to pay more than they would have been. * That extra cash goes straight into your pocket!
Conclusion
The KPIs above are just a few examples of what you can track in your dental practice. The goal is to use these metrics to help you identify where your business needs improvement, so you can act on those insights and make improvements accordingly.