Great Business Ideas: Always Deal with Decision Makers

Great Ideas for your Small Business: Always Deal with Decision Makers the entrepreneur’s challenge is always to operate at the highest level possible; present proposals to the top decision maker, not the gatekeeper; elicit a prompt response; and move on quickly if the answer is “no.” Even when our company was based in the den … Read more

Great Business Ideas: Business-to-business marketing

Great Small Business Ideas to Start: Business-to-business marketing An organization marketing products or services to other businesses (to use either in the production of their final products or to support their operations) is known as business-to-business (b2b) marketing. By differentiating this from consumer marketing you can better understand the unique demands of b2b marketing and … Read more